Media Convergence: Networked Digital Media in Everyday Life
Media Convergence: Networked Digital Media in Everyday Life by Graham Meikle and Sherman Young:
This book is about how networked digital media are being used to bring together people and ideas, images and texts, industries and technologies in new ways — media convergence. The book explores the development of the Internet, the rise of social media, the global expansion and consolidation of the major media corporations, and the new opportunities for audiences to create, remix, collaborate upon and share their own media. The book focuses on how everyday media — such as Facebook, iTunes, Google and the BBC iPlayer — can be understood in new ways for the twenty-first century through ideas of convergence. Continue reading