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April 21, 2007

Web 2.0


Study finds weak participation

"Web 2.0, a catchphrase for the latest generation of Web sites where users contribute their own text, pictures and video content, is far less participatory than commonly assumed, a study showed on Tuesday. A tiny 0.16 percent of visits to Google's top video-sharing site, YouTube, are by users seeking to upload video for others to watch, according to a study of online surfing data by Bill Tancer, an analyst with Web audience measurement firm Hitwise.

Similarly, only two-tenths of one percent of visits to Flickr, a popular photo-editing site owned by Yahoo, are to upload new photos, the Hitwise study found. The vast majority of visitors are the Internet equivalent of the television generation's couch potatoes--voyeurs who like to watch rather than create, Tancer's statistics show. Wikipedia, the anyone-can-edit online encyclopedia, is the one exception cited in the Hitwise study: 4.6 percent of all visits to Wikipedia pages are to edit entries on the site..." More Study finds weak participation on Web 2.0 sites by Reuters :: April 17, 2007.

Posted by jo at April 21, 2007 08:01 AM