April 19, 2005
Voicevertising
Capitalist Spin on the Town Crier
"Inspired by the recent bodyadvertising craze (the concept of auctioning advertising space on your body to the highest bidder) Floyd Hayes - a Brooklyn resident - came up with a new ad-dimension called Voicevertising. Floyd Hayes put his voice up for sale on eBay, promising to shout out a brand name as loud as possible every fifteen minutes for an entire week, no matter what location or situation. Quite fittingly, the highest bidder turned out to be 'HALLS Fruit and Breezers' - a company selling throat drops." [blogged on guerrilla-innovation]
Posted by jo at April 19, 2005 11:07 AM
